Could the Walmart and Shopify Partnership be Disastrous for Amazon Sellers?

It’s no secret Amazon’s third-party seller business has been growing…but you may be surprised at how fast. In a 2018 Investor letter, Jeff Bezos shares data on Gross Merchandise Sales from third-party sellers going from 3-58% They’ve added over a million (1,029,528) new sellers so far this year alone! For…

Continue Reading Could the Walmart and Shopify Partnership be Disastrous for Amazon Sellers?

Wayfair vs Amazon – Which company owns more than 30% of the home furnishings market?

Wayfair isn’t new to the world of selling furniture online. The two co-founders (Niraj Shah and Steve Conine) started the company in 2002 selling media stands and storage furniture under the name racksandstands.com. By 2006 they were doing $100m in sales and by their IPO in 2014 they were the…

Continue Reading Wayfair vs Amazon – Which company owns more than 30% of the home furnishings market?

Advanced Amazon Advertising Strategy For 2020

In 2019 the average amazon advertising cost of sales was 34.42% (for context pet products was 41.56%).Depending on your business and amazon advertising strategy your target may be higher or lower.The point of this article is to show you the one lever that will give you more control over your…

Continue Reading Advanced Amazon Advertising Strategy For 2020